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What to Include in a Brand Identity Package: 9 Deliverables Clients Should Expect

October 1, 2026 by Lillian Waits

You asked three designers for a quote. One came back at $900, one at $4,500 and one at $18,000. All three said “brand identity package”. None of them listed the same things. If you have ever stared at those proposals wondering what you are actually …

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Color Psychology in Restaurant Branding: How Hues Influence Appetite and Trust

September 29, 2026 by Lillian Waits

Walk into any successful restaurant and look around. The red booths at a burger joint, the deep green walls of a farm-to-table bistro, the warm gold accents of a steakhouse. None of it is accidental. Color psychology in restaurant branding is one of the most …

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How to Give Useful Feedback to Your Web Designer: 8 Tips That Save Time

August 1, 2026 by Lillian Waits

You hired a web designer, got the first mockup, and now you’re staring at the screen thinking… something feels off, but I can’t explain what. Sound familiar? You’re not alone. Poor feedback is the number one reason web projects drag on for weeks (or months) …

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Website Redesign Checklist: 15 Things to Review Before You Start

July 1, 2026 by Lillian Waits

Thinking about giving your website a fresh look? Before you start dragging blocks around in a page builder or briefing a designer, there is a phase that decides whether your redesign will boost your business or quietly tank your traffic: the preparation phase. At 5stepstohtml5.com, …

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What File Format Should a Logo Be In? PNG, SVG, JPG, and EPS Explained

June 1, 2026 by Lillian Waits

Your designer just sent you a zip file with a dozen versions of your logo: SVG, EPS, PNG, JPG, AI, PDF… and now you’re staring at the screen wondering which one to actually use. If you’ve ever attached the wrong file to a print order …

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Best Font Pairings for Small Business Websites (With Examples)

May 6, 2026 by Lillian Waits

Why Font Pairings Matter for Your Small Business Website Your website has about three seconds to make a first impression. And believe it or not, the fonts you choose play a huge role in whether visitors trust your business or click away. The right font …

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How to Center a Div in CSS: 5 Modern Methods That Actually Work

April 1, 2026 by Lillian Waits

How to Center a Div in CSS: Why Is It Still a Question? If you have ever written CSS, you have almost certainly searched for how to center a div in CSS. It is one of the most common front-end questions, and for good reason. …

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Recent Posts

  • What to Include in a Brand Identity Package: 9 Deliverables Clients Should Expect
  • Color Psychology in Restaurant Branding: How Hues Influence Appetite and Trust
  • How to Give Useful Feedback to Your Web Designer: 8 Tips That Save Time
  • Website Redesign Checklist: 15 Things to Review Before You Start
  • What File Format Should a Logo Be In? PNG, SVG, JPG, and EPS Explained

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